Maple Syrup

The company said consumers are drawn to nostalgic, comforting flavor profiles, such as vanilla and maple. Pic: Getty Images/LauriPatterson

Wixon launches FlavorFresh SR

By Jim Cornall

US flavor producer Wixon has launched FlavorFresh SR, a free-flowing, water-soluble, encapsulated powder the company said disperses evenly while preventing flavor and aroma ‘hot spots’ in finished applications.